Making a blog and publishing content on it is not the end of all. You want to popularize and promote it for gathering traffic on it. Whatever you post after working so hard, you need answer from the audience in the form of comments and shares. Here are several ways in which you can grow the traffic on your blog:
Know your Target Audience
You need to assess the welfares of your target audience and therefore create your content. Estimating the requirements of your visitors is critically vital to be effective as a blogger. If you fail to do that, you are looking at missing the bull’s-eye. Developing the content as per the requirements of your target audience is somewhat which will fix your achievement in the long run. Start developing a buyer persona. Buyer persona comprises the demographic and over-all interest of the audience.
Create Evergreen Content
Create blog posts which will not turn into unrelated with the passage of time. Such a kind of content can live continually on the web and produces interest in the mind of the viewers for a long time to come.
Using Keywords and SEO
If you want to drive big time traffic on your website, making use of SEO related keywords is absolutely essential.
Long tail keywords are keywords containing more than 3 phrases which generate targeted traffic on Google. Use such long tail word which rises your chance in receiving higher ranks on Google. You can likewise take the support of the Google Keyword Planner to produce long keyword phrases which produce high volume and low/medium competition. A SEO company on any part of the world can assist you generate targeted amount of traffic.
Using the Power of Influencers
Influencers or famous persons who have imprinted a niche for themselves in your target market can benefit you in growing the popularity of your blog massively. Influencers have a huge fan following and have a countless of supporters over many platforms on social media. Create them write for you so that they became a contributor to your blog.
By creating them contribute in your blog associated activities will set the ball rolling for you in striking the right chord. They bring along with them a powerful distribution network. Ask for them to reference your blog on their publishing, distributing your pages or posts on their social media accounts will certainly get you seen.
Create your Meta description and h1, h2 Tags
The keywords you are aiming must be existed in your title, URL, meta keywords and description as well. From the SEO viewpoint, it is a wonderful idea to insert your keywords in the Meta description as well as in the heading tags, H1 and H2 headings. Meta description is a short sentence which defines your blog post or page briefly.
Uploading Speed of your Blog
Google has frequently confirmed that the uploading speed of every website is one among the major conditions for receiving high rankings on Google. It relates to your blog too. In case your blog uploads too gradually and doesn’t come up fast enough, they will not even visit your website. Instead they will click the back button and go on to the succeeding Google result. Ensure the blog is optimized for mobile devices. In case you would need to test the speed of your website, you can go to Google Insights and realize the current loading speed of the blog. By receiving a score out of 10, you will be able to find out how fast is your loading speed.